Analysis of Popular Driving Factors and Attention Value Evaluation of Liou Co., Ltd. (002131.SZ)

Liou Co., Ltd. (002131.SZ) is a dual-main-business company, with digital marketing accounting for about 80% (gross margin 3-5%) and machinery manufacturing about 20% (gross margin over 23%) [0]. In 2025, its stock price rose from a repurchase price of 1.44 yuan to 5.14 yuan in October, an increase of 257% [0]. Net profit in the first three quarters was 589 million yuan, up 469.1% year-on-year (mainly from investment income), while non-net profit was 215 million yuan, down 17.42% year-on-year [0][2]. The company plans to reduce its holdings of 135 million repurchased shares, expecting to cash out nearly 700 million yuan [0].

Driving factors include: submitting an application to the Hong Kong Stock Exchange in September 2025 for A+H listing (fundraising for AI and semiconductors) [0][6]; market attention to AI-driven digital marketing business [0]; as one of the top ten weight stocks in the CSI Media Index, benefiting from favorable policies in the media industry [0][7]; capital operations such as the 3 billion yuan securities investment plan and stock repurchase reduction have attracted attention [0][5].

1. Link between AI Concept and Market Heat
   : AI-enabled digital marketing has become a core concept, and combined with the Hong Kong IPO fundraising for AI, it has significantly increased market attention [0][6].
2. Imbalanced Profit Structure
   : Excessive reliance on investment income, low gross margin of core digital marketing business and decline in non-net profit expose the problem of weak growth in main business [0][2].
3. Double Impact of Hong Kong IPO
   : The listing plan provides financial support for the AI strategy, but the uncertainty of approval and subsequent execution risks need to be vigilant [0][4].
4. Synergistic Effect of Media Policies
   : Favorable media industry policies provide indirect support for the company’s digital marketing business [0][7].

• High dependence on investment income; market fluctuations may lead to significant changes in performance [0][2];
• Low gross margin of digital marketing business and insufficient core competitiveness [0];
• Approval and execution risks of Hong Kong IPO [0][6];
• Frequent capital operations may arouse market concerns about the company’s strategic stability [0][5].

• Integration of AI technology into digital marketing is expected to increase business added value [0][6];
• Fundraising from Hong Kong listing can accelerate layout in AI and semiconductor fields [0][6];
• Policy support in the media industry provides an external environment for business growth [0][7].

Liou Co., Ltd.'s recent popularity stems from multiple short-term catalysts, but core business challenges still exist. Investors need to pay attention to: sustainability of investment income, implementation effect of AI strategy, progress of Hong Kong IPO and subsequent impact of media policies.