Analysis Report on Putailai's 2024 Negative Electrode Material Market Share
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Based on the authoritative research data and industry reports I have consulted, the situation regarding the negative electrode material market share of Putailai (SH603659) is as follows:
According to data from the “White Paper on the Development of China’s Negative Electrode Material Industry (2025)” released by authoritative institutions such as EVTank and EVE Economic Research Institute [0], the global shipment volume of negative electrode materials reached 2.206 million metric tons in 2024, a year-on-year increase of 21.3%, with China’s negative electrode material shipment volume accounting for a further increased share of 95.9% [1]. The 2024 Chinese negative electrode material market presents the following competitive landscape:
| Rank | Enterprise | Market Share | Shipment Volume |
|---|---|---|---|
| 1 | BTR | >20% | Approximately 438,000 metric tons |
| 2 | Shanghai Shanshan | ~15% | Approximately 340,000 metric tons |
| 3 | Zhongke Star City | ~10% | Over 200,000 metric tons |
| 4 | Shangtai Technology | ~10% | Over 200,000 metric tons |
| 5 | Kaijin New Energy | ~8% | - |
| 6 | Jiangxi Zichen (Subsidiary of Putailai) | - | - |
According to the 2025 Corporate Credit Rating Report of China Securities Pengyuan, Putailai “is one of the leaders in terms of market share” [1], but in 2024, “the company’s shipment ranking slipped” [1].
- Shipment Volume:Putailai’s negative electrode material shipment volume in 2024 was132,300 metric tons, a year-on-year decline of 14.81% [1]
- Production Capacity Scale:As of the end of 2024, the company has formed an annual production capacity of 200,000 metric tons of negative electrode materials [2]
- Market Share:Declined compared to previous years, stably ranking within thetop 5 to top 6 in China
According to the latest data from Qianzhan Industry Research Institute in January 2026 [3], in the first half of 2025, Shanshan Co., Ltd. had the highest shipment share of 21% in the artificial graphite negative electrode segment, followed closely by BTR. Putailai still maintains an important position in the mid-to-high-end artificial graphite market.
The main reasons for Putailai’s market share decline in 2024 are as follows [1][2]:
- Industry Overcapacity:The negative electrode material industry is in oversupply, with prices continuing to decline
- Proactive Strategy Adjustment:The company reasonably controls shipments of low-priced products to ensure healthy cash flow
- Changes in Customer Structure:Changes in customers’ product structure and raw material properties pose new challenges to the company’s production processes
- High-Price Inventory Digestion:The continuous digestion of previous high-price inventories has affected short-term performance
Despite short-term pressure, Putailai still has the following competitive advantages:
-
Leader in Coated Separator Segment:The processed volume of coated separators reached 7.003 billion ㎡ in 2024, accounting for40.02%of domestic wet-process separator shipments, maintaining a leading market share [1]
-
Technological Innovation Capability:
- CVD-deposited silicon-carbon negative electrodes have obtained small-scale mass production orders
- Innovative product series such as high-capacity and long-cycle products have been recognized by customers
- The first phase of Sichuan Zichen’s 100,000 metric ton advanced production capacity has been partially put into operation
-
Customer Resources:Customers include global leading battery enterprises such as CATL, LG Chem, and Samsung SDI [4]
-
Production Capacity Layout:The second phase of Sichuan Zichen’s 100,000 metric ton production capacity is under construction, and is expected to be put into operation in 2025-2026
As one of the leading enterprises in China’s negative electrode material industry, Putailai’s market share in 2024 was approximately in the range of
[0] EVTank, EVE Economic Research Institute, “White Paper on the Development of China’s Negative Electrode Material Industry (2025)”
[1] China Securities Pengyuan, “2025 Corporate Credit Rating Report of Shanghai Putailai New Energy Technology Co., Ltd.”
[2] Putailai, “2024 Annual Report”
[3] Qianzhan Industry Research Institute, “Report on Development Prospect Forecast and Investment Strategic Planning of China’s Lithium Battery Graphite Negative Electrode Material Industry”
[4] Zhihu Column, “Putailai Investment Analysis Report: Integrated Breakthrough of a Lithium Battery Material Leader”
Insights are generated using AI models and historical data for informational purposes only. They do not constitute investment advice or recommendations. Past performance is not indicative of future results.
About us: Ginlix AI is the AI Investment Copilot powered by real data, bridging advanced AI with professional financial databases to provide verifiable, truth-based answers. Please use the chat box below to ask any financial question.
