Analysis of Strong Performance and Sustainability of Baina Qiancheng (300291)

Baina Qiancheng (300291) recent strong performance’s core catalyst is the disclosure of the major asset restructuring plan and the resumption of stock trading. On December 25, 2025, the company announced its plan to acquire 100% equity of Zhonglian Century, a digital marketing service provider [0][1], and the stock resumed trading on December 26. After the resumption, the stock price fluctuated continuously; as of December 30, the cumulative deviation of closing price increases exceeded 30% in 3 trading days, constituting abnormal fluctuations [0].

: On the first day of resumption (December 26), it opened at 7.9 yuan, closed up 20.08% [1], with trading volume significantly increasing to 50.5848 million yuan, a notable growth compared to the previous period [1]. On December 30, the stock price closed at 7.76 yuan, with a daily increase of 19.94% [0], indicating strong short-term market momentum. Pay attention to the support level around the opening price of the first resumption day at 7.9 yuan [1], and the resistance level above 8.0 yuan [1].

: Zhonglian Century, which the company plans to acquire, is a leading digital marketing service provider in the communication industry and has expanded into the financial and e-commerce sectors. The acquisition is expected to have a positive impact on the company’s revenue and profits upon completion [0]. Meanwhile, the cultural media sector rose overall on December 30, providing additional support for the company’s stock price [0].

1. Driven by Asset Restructuring Expectations
   : The market has strong expectations for business synergy and financial improvement brought by the acquisition of digital marketing assets, which is the core driver of the stock price increase.
2. Sector Linkage Effect
   : The overall fluctuation of the cultural media sector has strengthened the upward trend of the company’s stock price.
3. Short-term Sentiment Driven
   : A large amount of capital poured in after the resumption of trading, driving the stock price to rise rapidly and triggering abnormal fluctuations.

:

1. There is uncertainty in asset restructuring; the audit and evaluation work involved have not been completed, the valuation and pricing of the target assets have not been finally determined, and the transaction requires multiple approvals [0].
2. The company’s revenue in the first three quarters of 2025 decreased by 73.43% year-on-year, with a net profit loss of 67.54 million yuan [0]; whether the restructuring can substantially improve the financial situation remains to be seen.
3. After three consecutive trading days of abnormal fluctuations, the stock price may face short-term correction pressure [0].

:

1. If the asset restructuring is successfully completed, the digital marketing business will form a synergy effect with the company’s existing business and expand the business scope.
2. The digital marketing industry has great development potential and may bring new growth momentum to the company.

Baina Qiancheng (300291) recent strong performance is mainly driven by the expectation of major asset restructuring and the resumption of stock trading. The technical aspect shows strong short-term momentum, and the fundamental aspect expects the acquisition to bring positive impacts. However, attention should be paid to the uncertainty of asset restructuring, financial pressure, and the risk of short-term stock price correction. Investors should closely follow the restructuring progress, sector dynamics, and changes in the company’s fundamentals, and make decisions based on their own risk tolerance.